Electric Vehicles


Governments and environmentalists alike continue to push, rightfully so, to create cleaner methods of transport. But can electric vehicles fill that requirement? How can consumers be persuaded to switch? And is the automotive supply chain actually ready for this change? 


To help address those questions our research starts from the bottom-up. Covering everything from semiconductors (Including silicon carbide & gallium nitride) to battery technology and on the road vehicles, whilst simultaneously doing a deep dive into user’s experiences, desires and pain points with electric vehicles. 


This fuels our forecasts and enables us to help you create a product that excites the user and a business strategy that breaks through into the automotive market.


OEM Hybrid and Electric Vehicle Strategies

Several auto groups have announced their strategic plans to become fully electric, as tighter mandates will begin to bite. In those plans, they have also announced the development of electric vehicle platforms and the formation of battery cell joint ventures. With consumer sentiment for EVs rising, demand for battery electric powertrains will see further growth.

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Global xEV Semiconductor Demand Forecast 2019 to 2028

The xEV semiconductor and sensor demand is forecast to grow at a CAAGR of 38% over 2020 - 2025, from $3.4 billion to $16.4 billion. The continued momentum will push market demand to $24.1 billion by 2028. This data model presents a quarterly view of the global outlook for the xEV systems and associated semiconductor and sensor demand.

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UX Evaluation: Volvo XC40 Recharge Full Electric 22MY

Strategy Analytics conducted an evaluation of the Volvo XC40 Recharge Electric 22MY. The system provides a seamless digital experience inside and outside the car, and benefits from the unbeatable Google navigation and speech systems. However, driving features have been relegated too much, hindering their usability.

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Consumer Interest in EVs: Lingering Concerns Meet a COVID Bump

Strategy Analytics undertook an internet-based survey with consumers in the US, UK, and China to investigate their interest in, and concerns with, BEV ownership. This report covers the types of vehicles (BEV, HEV, PHEV, ICE) consumers would consider for their next vehicle along with concerns around range anxiety, price, features, cost, and other factors.

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Electric Vehicle Research

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The U.S. B2C Car Sharing Market - Can Operators Actually Thrive?
in the U.S. market. It is effective in improving the utilization of a single vehicle and in actually taking vehicles off of roads. It can provide at least a partial alternative to car ownership, and fleets of battery electric car share vehicles can reduce tailpipe emissions. Despite the exits of BlueIndy, Share Now, LimePod, and Maven scaling

Report | 16/03/2020 Greg Basich | Automotive

Autonomous Vehicle Legislation, Regulations and Policies in China
maintenance of transportation infrastructure 13 MPS Ministry of Public Security Formulate and revise the Road Traffic Safety Law, focusing on road violations and accident liability identification in autonomous driving, motor vehicle electronic signs, etc. 14 NDRC National Development and Reform Commission • Organize the formulation of

Report | 14/01/2022 Snow Zhao | Automotive

New Digital Key Standard Opens The Door To Fob-Less Car-Sharing
various players in both the automotive and mobile sectors, which include:  Automotive OEMs, such as BMW, Daimler, Geely, General Motors, Honda, Hyundai, Jaguar-Land Rover, Nissan, PSA, Renault, Subaru, Suzuki, Toyota, Volkswagen and Volvo Cars;  Automotive Tier 1 vendors of vehicle entry systems, such as Alps Alpine, Continental, DENSO, Hella

Report | 11/03/2020 Kevin Mak | Automotive

New Digital Key Standard Opens The Door To Fob-Less Car-Sharing
(ES8) and Xpeng (G3) have already deployed NFC-based entry systems. As with Tesla, the entry system is synonymous with technology associated with battery electric vehicle brands and start-up auto makers. The Xpeng G3 can be opened with a Huami Amazfit smartwatch or a Xiaomi Mi 9 Pro smartphone handset, both NFC-enabled devices

Report | 11/03/2020 Kevin Mak | Automotive

Teleoperations: Autonomous Vehicle’s Secret Weapon for the Near Future?
.........................................................................................................20 Exhibit 3-8 IVObility’s IVO Remote Driving Solution ...............................................................................................22 Exhibit 3-9 Ottopia’s In-Vehicle Teleoperation Module ...........................................................................................23 Exhibit 3-10 Phantom Auto’s Remote Station

Report | 06/10/2020 Angelos Lakrintis | Automotive

China Autonomous Vehicle Market Overview: The Emergence of a New Ecosystem
Related Regulations Four notable AV related regulations in China are outlined in the table below: Exhibit 2.1 Notable AV Related Regulations in China No. Policy Type Policy Name Issued Date Issued By 1 Guiding Policy Industry Development Action Plan of Connected Car (Intelligent Connected Vehicle) December 27th. 2018 MIIT 2 Guiding

Report | 30/04/2020 Mark Liu | Automotive

Automotive Connected Mobility - Global Car Sharing Market Overview & Forecast Report - H2 2019
city. Automotive Connected Mobility (ACM) Copyright © Strategy Analytics 2019 | www.strategyanalytics.com 5 of 35 Volvo is another OEM with success in car sharing, through its Sunfleet and M Mobility brand in Sweden. VW also has made major movements in the car sharing industry, announcing a deployment of 1,500 electric vehicles in

Report | 09/12/2019 Ben Lundin | Automotive

Consumer Interest in Car-based Voice Assistants: Not All OEMs Are Perceived as Less Capable than the Big Players
% 35% 2% 2% 4% 2% 2% 1% 2% 2% 6% 1% 1% 2% 1% 1% 2% ChinaUS Western Europe Voice Assistants in the Car Western Europeans’ interest in voice assistants is now above Americans’ and Chinese customers’ Q: How interested are you in using each of these different types of voice-controlled digital assistants in your vehicle? Base: (US

Report | 09/09/2021 Diana Franganillo | Automotive

India: The Automotive Software and Connected Services Market
integration with speakers and interiors. Embedded Infotainment is now considered as an integral part of the sales strategy for new car models planned by OEMs in India. New OEM entrants to drive sales through innovation in connected service offerings KIA Motors and MG Motors have introduced the first connected vehicles in the Indian market. KIA

Report | 09/01/2020 Richard Robinson | Automotive

Consumer Satisfaction with In-Car Touchscreens: Winds of Optimism from the East
’ satisfaction with their on-board touchscreens. − A total of 4,782 car owners across the US, UK, France, Germany, Italy, and China were surveyed. − From this broad sample, only car owners who had integrated touchscreens in their vehicle were asked questions about that particular HMI (3,910 across the 3 markets surveyed). • After several years of

Report | 21/10/2021 Diana Franganillo | Automotive

Processors for Autonomous Driving Platforms: Powering Artificial Intelligence
Architecture 52 5.18 NXP 52 5.18.1 S32S24 52 Copyright © Strategy Analytics 2020 | www.strategyanalytics.com 4 of 86 5.18.2 S32V234 53 5.18.3 EIQ AUTO DEEP LEARNING TOOLKIT 54 5.18.4 S32G 54 5.19 Qualcomm 55 5.19.1 Snapdragon Ride Platform 55 5.19.2 Snapdragon S820A 55 5.20 Renesas 56 5.20.1 Renesas R-Car H3 57 5.20.2

Report | 12/06/2020 Mark Fitzgerald | Automotive

2021 Infotainment Report - Game Isn't Over Yet for In-Car Radio
China but continues to drop in the US and in Western Europe, more significantly in the latter, due to the deeper penetration of streaming both at home and in-vehicle. Streaming media has fallen in terms of daily/weekly usage, particularly in the US. However, the interest in it as “must- have” for the next car purchase continues to increase

Report | 03/06/2021 Diana Franganillo | Automotive

Compound Semiconductor Industry Review: April – June 2020
partnership. The effort will look to increase the efficiency of its power electronics for powertrain applications in electric vehicles. Vitesco is already developing and testing SiC technology in an 800V inverter concept to confirm the efficiency potential of the technology. The program will address the complete inverter and motor system to identify

Report | 11/08/2020 Eric Higham | Components

Mobility at CES 2019: A Focus on Fleet Management Platforms, Micro Mobility and Car Sharing
years. One of the more consistent trends throughout the industry has been the rise of vehicle management platforms. While most platforms have been traditionally focused on corporate fleets and car rental companies, CES featured new platforms for parking, micro-mobility and B2B-specific carsharing. Other products, such as in-vehicle monitoring

Report | 28/01/2019 James Messeder | Automotive

Gateway Module Market Outlook 2018 - 2027: Evolving Vehicle Architectures to Dictate Performance Focused Requirements
.  The car production figures used in conjunction with our system penetration forecast are supplied by LMC Automotive and are based upon the latest LMC Automotive 2020 vehicle production forecast.  Electronic System penetration is combined with the car production to give unit system demand by auto-maker.  The associated semiconductor demand is

Report | 29/10/2020 Asif Anwar | Automotive


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