Electric Vehicles

 

Governments and environmentalists alike continue to push, rightfully so, to create cleaner methods of transport. But can electric vehicles fill that requirement? How can consumers be persuaded to switch? And is the automotive supply chain actually ready for this change? 

 

To help address those questions our research starts from the bottom-up. Covering everything from semiconductors (Including silicon carbide & gallium nitride) to battery technology and on the road vehicles, whilst simultaneously doing a deep dive into user’s experiences, desires and pain points with electric vehicles. 

 

This fuels our forecasts and enables us to help you create a product that excites the user and a business strategy that breaks through into the automotive market.

 
 

OEM Hybrid and Electric Vehicle Strategies

Several auto groups have announced their strategic plans to become fully electric, as tighter mandates will begin to bite. In those plans, they have also announced the development of electric vehicle platforms and the formation of battery cell joint ventures. With consumer sentiment for EVs rising, demand for battery electric powertrains will see further growth.


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Global xEV Semiconductor Demand Forecast 2019 to 2028

The xEV semiconductor and sensor demand is forecast to grow at a CAAGR of 38% over 2020 - 2025, from $3.4 billion to $16.4 billion. The continued momentum will push market demand to $24.1 billion by 2028. This data model presents a quarterly view of the global outlook for the xEV systems and associated semiconductor and sensor demand.


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UX Evaluation: Volvo XC40 Recharge Full Electric 22MY

Strategy Analytics conducted an evaluation of the Volvo XC40 Recharge Electric 22MY. The system provides a seamless digital experience inside and outside the car, and benefits from the unbeatable Google navigation and speech systems. However, driving features have been relegated too much, hindering their usability.


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Consumer Interest in EVs: Lingering Concerns Meet a COVID Bump

Strategy Analytics undertook an internet-based survey with consumers in the US, UK, and China to investigate their interest in, and concerns with, BEV ownership. This report covers the types of vehicles (BEV, HEV, PHEV, ICE) consumers would consider for their next vehicle along with concerns around range anxiety, price, features, cost, and other factors.


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Electric Vehicle Research

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OEM Hybrid and Electric Vehicle Strategies: Global OEMs Plan For All-Electric Future
Powertrain Body Chassis & Safety OEM Hybrid and Electric Vehicle Strategies: Global OEMs Plan For All-Electric Future 01 November 2021 Report Snapshot Several auto groups have announced their strategic plans to become fully electric, as tighter mandates will begin to bite. In those plans, they have also announced the

Report | 01/11/2021 Kevin Mak | Automotive

OEM Hybrid and Electric Vehicle Strategies: Tesla Technology Leads; SPACs and Electric Vans Help Start-Ups
motor inverters show how concerned established auto makers are about failure and so were designed for reparability. The mindset at Tesla is to design them to operate reliably, since customers would rarely bring the vehicle to service as electric vehicles require less maintenance anyway.  Below is a comparison of model efficiency against

Report | 04/11/2020 Kevin Mak | Automotive

OEM Hybrid and Electric Vehicle Strategies: Investments, Alliances and Restructuring, Move to Mass Electrification Begins
margins in 2025 as we had in 2015 ... because electric cars are very expensive," Samuelsson said. "But I would be absolutely sure we will have the same margins with electric cars as we will with conventional combustion cars in 2025."  Already, many auto makers are offering comparative leasing rates for electric vehicles, backed by low

Report | 12/11/2019 Kevin Mak | Automotive

Foxconn Targets EV Opportunities with Three Battery Electric Vehicle Platforms
Powertrain Body Chassis & Safety Foxconn Targets EV Opportunities with Three Battery Electric Vehicle Platforms 04 November 2021 Report Snapshot With an ambition to be the “Android in EV industry”, Foxconn unveiled 3 models developed inhouse at its livestreamed Hon Hai Tech Day 2021 (HHTD21) event. The global leader in

Report | 04/11/2021 Julia An | Automotive

Electric Vehicle Technologies Webinar Slides: An in-depth analysis from the market to the semiconductor
 2020 ‐ Tesla stock rose over 700% to become worlds most valuable car manufacturer by market capitalization  ST SiC modules are used in the Model 3 automotive inverter  2030 ‐ UK to ban new car sales of non‐electric vehicles  Many other countries have similar plans between 2025 – 2040  Individual companies may ‘bubble’ but the shift towards EV

Report | 25/06/2021 Ian Riches | Automotive

Electric Vehicle Technologies Webinar: An in-depth analysis from the market to the semiconductor
The global drive towards green energy is accelerating. Ten years ago, electric vehicles (EVs) were a novelty making up less than 1% of the global automotive market. Today the largest global car manufacturer by market capitalization is a company that solely manufactures electric vehicles. Every other major manufacturer now has EVs front and center

Report | 22/06/2021 Ian Riches | Automotive

Analysing Electric Vehicle Technologies
The global drive towards green energy is accelerating. Ten years ago, electric vehicles (EVs) were a novelty making up less than 1% of the global automotive market. Today the largest global car manufacturer by market capitalization is a company that solely manufactures electric vehicles. Every other major manufacturer now has EVs front and center

Blog | 03/06/2021 Asif Anwar

UX Soup: Episode 37 - Electric Vehicles
More and more carmakers are committing to electric vehicles in the coming years. Chris and Lisa discuss consumer acceptance of EVs, concerns consumers have, the importance of navigation systems for EVs, and EV-specific HMI. In Condensed Soup the discuss their best or worst EV experiences. Consumer interest in electric vehicles  Questions

Blog | 11/05/2021 Chris Schreiner

UX Soup: Episode 37 - Electric Vehicles
More and more carmakers are committing to electric vehicles in the coming years. Chris and Lisa discuss consumer acceptance of EVs, concerns consumers have, the importance of navigation systems for EVs, and EV-specific HMI. In Condensed Soup the discuss their best or worst EV experiences. Consumer interest in electric vehicles  Questions

Blog | 11/05/2021 Chris Schreiner

Wireless Charging Electric Vehicles – Later is Better?
WiTricity, the developer of the electric vehicle wireless charging reference design, had recently announced the supply to the McLaren Speedtail “plug-in” hybrid hypercar through its licensee, Lumen Freedom.  While Strategy Analytics maintains its positive user experience with wireless charging electric vehicles, it has been a

Blog | 17/09/2020 Kevin Mak

Electric Vehicles Position Automotive Sensors for Growth
xEV platforms, driven by continued government regulations. In addition, the expected pent-up consumer demand post COVID-19 will be coupled with an expected shift in consumer preferences towards electric vehicles. There are some notable market trends including a move towards the elimination of magnets in motors, a push towards higher voltages, e.g

Blog | 18/06/2020 Asif Anwar | Automotive

Electric Vehicle Apps 2020: OEM Competitive Landscape - Features & Functions
and electric vehicle segment adds another layer of functions and to mobile apps with charging and climate controls. This report reviews current OEM implementations of apps in plug-in and electric vehicles. Infotainment and Telematics Electric Vehicle Apps 2020: OEM Competitive Landscape - Features & Functions https://www.linkedin.com

Report | 29/04/2020 Edward Sanchez | Automotive

WiTricity Acquires HALO From Qualcomm: Becomes One-Stop Shop For Electric Vehicle Wireless Charging
be their first experience in using electric vehicles. – Future models may be offering the feature in the near term, such as from Lucid Motors, NIO, Hyundai and Volkswagen (ID sub-brand).  But there is also the fear that a single provider would also raise profit margins (and cost), as well as limiting supply security to the market

Report | 11/02/2019 Kevin Mak | Automotive

Road Tripping in an Electric Car – Planning, Patience Required; More Infrastructure Needed
the immediate and average estimated range was less than the distance to the next destination, however the car did not flash any speed or range warning signs. This can only be attributed to Tesla’s cumulative billions of miles of route mapping from its vehicle fleet, accounting for elevation and grade changes. On the return trip, I also

Blog | 30/10/2019 Edward Sanchez | Automotive

Polestar 2 First Drive – A Socially Distant Test of the Electric Performance Car from the Geely/Volvo Group
Polestar, a sports car joint venture between Volvo Car Group and its parent company Geely, hosted a test drive event at Farnborough airport in the UK and Strategy Analytics was invited to take part in order to experience first-hand the Polestar 2 electric vehicle sports sedan with its ADAS and SAE Level 2 autonomous functionality, Volvo Pilot

Blog | 01/09/2020 Angelos Lakrintis

 

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