User Experience StrategiesUser Experience Strategies

User Experience Strategies

Smartphone Cameras: Current Experiences and Areas for Improvement



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Report Summary:

This report presents Strategy Analytics’ User Experience Strategies research into consumer perspectives of the current smartphone landscape as they know it, their current unmet needs, and looking towards the future.

The camera has long been one of the most prioritized smartphone features and while consumers tend to generally be satisfied with their current smartphone camera, there is still room for improvement.

Looking ahead to further areas of customization, optical zoom, storage vs. photo size, and further advancements with artificial intelligence can help to strengthen the smartphone camera UX.

Table of Contents

Introduction 3
Importance of the Camera on the Smartphone 5
Consumer Input on Camera Features 10
Implications  24
Analyst Contacts 27
Appendix: Survey Demographics 29

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