User Experience StrategiesUser Experience Strategies

User Experience Strategies

Could Alexa's Voice Alliance Enhance the Digital Assistant User Experience?

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Report Summary:

Amazon recently announced a larger partnership with over 30 tech companies in an effort to deploy smart devices with multiple digital assistants built in to them. Amazon is betting that there will not be one true digital assistant “winner” and so providing multiple digital assistants in one device is aimed at benefiting the consumer, as fragmentation of digital assistants across multiple sectors continues to be an area of frustration for many early adopters.
Table of Contents

Introduction  2
The Impact on the Consumer  3
The Players in This Alliance  5
Conclusions & Implications  6

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