Consumer Sentiment AnalyticsConsumer Sentiment Analytics

Consumer Sentiment Analytics

Ratings Analysis Report - India Smartphones: August 2018

Report Summary:

China smartphone OEMs are showing significant strength in consumer satisfaction among Indian Consumers. Based on analysis of more than 20,000 consumer ratings and reviews for 11 high- to mid-to low-tier smartphones in the India market, Strategy Analytics' Consumer Rating Index has identified that Oppo’s Real Me 1 leads in consumer satisfaction over the last three months (June-August 2018) with an average buyer rating of 4.38/5. Consumers in India most mention their device’s camera, but the battery is a close second
Table of Contents

Slide 4 - Introduction & Methodology
Slide 5 - Key Findings
Slide 6 - Consumer Ratings Index
Slide 7 - Ratings Distribution
Slide 8 - Sentiment Matrix
Slide 11 - Brand Consideration
Slide 12 - Review Analysis: Oppo Real Me 1
Slide 13 - Review Analysis: Vivo V9
Slide 14 - Review Analysis: Xiaomi Redmi 5
Slide 15 - Review Analysis: Samsung J8
Slide 16 - Review Analysis: Lava Z60
Slide 17 - Review Analysis: Huawei Honor 7C
Slide 18 - Review Analysis: Micromax Canvas Infinity
Slide 19 - Review Analysis: Motorola G5s
Slide 20 - Review Analysis: Lenovo K8 Note
Slide 21 - Review Analysis: Nokia 2
Slide 22 - Review Analysis: Karbonn A1 India
Slide 23 - Conclusion
Slide 24 - CSA Contacts

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