User Experience StrategiesAdvanced HMI Strategies

Ask the author
Author: Kevin Nolan
Publication Date: Jul 29 2011
Pages: 16
 Report Type: Report, Word

Related Reports

Advanced HMI Strategies

TV Apps Owners Wont Give Them Up



Please contact us to discuss pricing Contact Us

Report Summary:

In July 2011, Strategy Analytics conducted in-home observations and interviews with 12 connected TV owners in the USA and UK. For almost all respondents, the availability of apps was not an important factor in pre-purchase TV choice. However, their attitudes changed substantially after purchase. Within less than six months these experiences are powerful enough to disincline them to want to part with their newly acquired connected functionality. Nonetheless, owners believe that the connected TV experience can be substantially improved. For many, the interface can be very slow to respond to commands, and existing controllers reduced overall system usability.

For more information about our services please contact us or email support@strategyanalytics.com

Report

  • This report is available for individual purchase.
  • US and global visitors can buy this report for $1399.
  • UK visitors will be charged £1000.
    Add a one hour briefing with an expert Analyst $1000 ( £820 for UK visitors). This briefing will be scheduled at a mutually convenient time and provide both further depth and clarity on the report topic. A Q&A session will be included.

Service Subscription

  • Access this report as part of a service subscription
  • Benefits of a service subscription:
    • Access to industry leading analysts
    • Both current and historical repository of research
    • Timely updates to forecasts, market share, market sizing, and trendsEtc.

Contact Sales

Let's talk

Now you know a little about us, get in touch and tell us what your business problem is.
Name:
Email:
Telephone:
Country:
Inquiry / Message:
Change the CAPTCHA codeSpeak the CAPTCHA code
 

please enter captcha from left