User Experience StrategiesAdvanced HMI Strategies

Advanced HMI Strategies

Smartphone Vendors Must Lead on Foldable Device Use Cases

Available to Clients Only

This report is available to Strategy Analytics clients only. You can see the benefits of becoming a client here.

Already a client, login to download this report.

To discuss pricing options please contact our sales representative.
Contact Us

Report Summary:

The excitement around the announcement of foldable smartphones from Samsung and Huawei dominated discussions at MWC 2019.  As a long-awaited ‘shot in the arm’ for the smartphone market, foldables will excite leading edge early adopters who are keen for a bold new type of device after many cycles of incremental improvement.  However, a number of barriers must be overcome if mainstream segments are to adopt foldables in the longer run.  The most important of these is the current lack of differentiated use cases.  While prices will come down and designs will improve, we believe that vendors must focus on giving mainstream segments a compelling reason to adopt this technology.

For more information about our services please contact us or email

Service Subscription

  • Access this report as part of a service subscription
  • Benefits of a service subscription:
    • Access to industry leading analysts
    • Both current and historical repository of research
    • Timely updates to forecasts, market share, market sizing, and trendsEtc.

Let's talk

Now you know a little about us, get in touch and tell us what your business problem is.
Inquiry / Message:

please enter captcha from left