User Experience StrategiesAdvanced HMI Strategies

Advanced HMI Strategies

Consumer Interest in Advanced HMI

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Report Summary:

A key differentiator for any product or service is how end users interact with it. Advancements across visual, voice, tactile, auditory, and sensor HMI provides a greater choice for designers than ever before.

But what will pique consumer interest?

In October 2021, Strategy Analytics surveyed 742 respondents in the US and UK to gauge their level of interest in 10 advanced forms of HMI.

Respondents were provided with a description of each HMI presented in random order along with some example use cases to which they rated their level of interest. Then they were asked to pick one HMI as being the most interesting HMI, and another as the least interesting HMI.

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