User Experience StrategiesAdvanced HMI Strategies

Advanced HMI Strategies

Chinese Smartphone Trends: Mid-tier Launches to Disrupt UX

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Report Summary:

In April 2016, a number of Chinese OEMs, including Huawei, Meizu, ZTE, Leshi, and Lenovo, unveiled a series of new entry and mid-tier smartphones aimed at Chinese consumers. This report introduces the highlights of the key products announced by these OEMs in the last few weeks, and how they will aim to differentiate on the user experience.

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