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Advanced HMI Strategies

Apple Music: UX Expert Review



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Report Summary:

This report presents the findings of Strategy Analytics’ Media  & Services UX expert evaluation of Apple’s Music service, launched June 30, 2015.  To understand the user experience and functionality of Apple Music, two senior Strategy Analytics UX researchers reviewed this streaming music service to explore the user interface, differentiating experiences and core features. The expert review was completed in July 2015, accessing Apple Music via its native Music app on an iPhone 5S running iOS 8.4.  Based on our analysis of Apple’s music service, this report provides key highlights and recommendations for streaming music services.


Table of Contents

  • Introduction
  • UX Overview
  • Differentiating Experiences
  • Core Features
    • Discoverability/Signing Up
    • ‘For You‘ - Initial Setup
    • ‘For You‘ – Custom Recommendations: Playlists
    • Search
    • Music Videos
    • Playing Music
    • New
    • Radio
    • Connect
    • Cancelling/Freezing Paid Service
  • Conclusions

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Report

  • This report is available for individual purchase.
  • US and global visitors can buy this report for $1399.
  • UK visitors will be charged £1000.
    Add a one hour briefing with an expert Analyst $1000 ( £820 for UK visitors). This briefing will be scheduled at a mutually convenient time and provide both further depth and clarity on the report topic. A Q&A session will be included.

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    • Both current and historical repository of research
    • Timely updates to forecasts, market share, market sizing, and trendsEtc.

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