Mobile_OperatorsService Providers

Service Providers

Tablet Opportunity for Mobile Operators Expanding Forecasts of Tablet Subscriptions Data Traffic Service Revenues 2010-2017



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Report Summary:

Since the iPad was introduced with 3G connectivity in 2010, mobile operators have launched multiple offerings to drive mobile broadband subscriptions on tablets, yet less than 13% of the global tablet installed base will be attached to data plans by the end of 2012. Strategy Analytics forecasts show the tablet market is heating up, growing 7x and adding nearly 150 million new data subscriptions in five years—bringing global tablet subs to 172 million at the end of 2017. This report provides tablet subs, mobile service revenues and data traffic for 37 countries, with additional detail on 3G/4G LTE splits.
Table of Contents

    1 Executive Summary
    2 Contents
    3 List of Exhibits
    4 Mobile Broadband Tablet Forecast Highlights and Analysis
      4.1 Subscriptions and Penetration Rates
      4.2 Attach Rates: Portion of the Cellular Tablet Installed Base with Activated Data Plans
      4.3 Market Drivers and Inhibitors
      4.4 Operator Service Revenues and Data Traffic from Mobile Broadband Tablets
      4.5 Average Revenue and Data Usage per Subscription
      4.6 Technology Splits: 4G LTE the Real Boost for Tablets
    5 Definitions and Methodology
      5.1 Definitions
      5.2 Methodology
    6 Summary and Recommendations
      6.1 Contact the author of this report

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