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Mobile Operator Strategies in a Converged Content Driven World

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Report Summary:

This is a challenging time for mobile operators: the demand for mobile services and bandwidth has never been higher, yet their ability to make money is pressured on many fronts, from competitors, regulators, over-the-top (OTT) internet players, and network investment requirements to support the traffic growth and need for quality of experience. At MWC 2014, a number of mobile operators took the stage and discussed the need to respond to commoditization and price competition. These leading operators addressed what they are doing to prepare for and drive the next wave of mobile growth, with a goal to remain central not just to the delivery of mobile connectivity but also services, revenue and margin growth. This insight shares our analysis of the strategies and positions presented by América Móvil, Etisalat Group, SingTel Group, Millicom Group, Tele2, and Vimpelcom. Across these major operators, four themes stood out as opportunities to target in the near term: personal data, Internet of Things (Iot), collaboration with OTT, and digital commerce.

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