Mobile Operators

Global Active Mobile Broadband Tablet Subscription Service Revenue Data Traffic Forecast 2010-2017




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Report Summary:

Tablets still represent only a small portion of the mobile market, yet they are increasingly becoming a key contributor to operator performance metrics. While mobile broadband subscriptions on tablets represent less than 10% of the total tablet installed base and under 1% of total mobile subscriptions in 2012, they were a key driver of positive postpaid net additions at leading operators AT&T and Verizon Wireless in Q1 2013. Strategy Analytics forecasts global mobile tablet subscriptions will grow from less than 23 million in 2012 to reach 188 million in 2017, contributing nearly US$20 billion to operator service revenues in 2017 and generating almost 3 and a half million Terabytes of mobile data traffic. LTE--along with favorable data plans--is the biggest driver of tablet subscription growth, with over 100% CAGR from 2012-2017. This report forecasts global active mobile broadband tablet subscriptions, service revenue and data traffic from 2010 to 2017. The forecasts are provided for global totals and 6 regions,with detail for 38 countries. In addition the forecasts are split by 3G and 4G LTE, and include average revenue and data consumption per month per subscription. The analysis also looks at the attach rate to data plans within the installed base of cellular embedded tablets at a regional level, and the share of total tablet installed base that subscriptions represent globally.

Table of Contents

    1. Index
    2. Key Point Conclusions
    3. Definitions
    4. Worldwide Total
    5. Regional Comparison
    6. Total W Europe
    7. Austria
    8. Belgium
    9. France
    10. Germany
    11. Italy
    12. Netherlands
    13. Portugal
    14. Spain
    15. Sweden
    16. Switzerland
    17. United Kingdom
    18. Rest of W Europe
    19. Total CE Europe
    20. Czech Republic
    21. Hungary
    22. Poland
    23. Romania
    24. Russia
    25. Slovakia
    26. Rest of CE Europe
    27. Total M East & Africa
    28. Egypt
    29. Morocco
    30. South Africa
    31. Tunisia
    32. Turkey
    33. Rest of MEA
    34. Total N America
    35. Canada
    36. USA
    37. Total CL America
    38. Argentina
    39. Brazil
    40. Mexico
    41. Rest of CL America
    42. Total Asia-Pacific
    43. Australia
    44. China
    45. Hong Kong
    46. India
    47. Indonesia
    48. Japan
    49. Malaysia
    50. Philippines
    51. Singapore
    52. South Korea
    53. Taiwan
    54. Rest of Asia-Pacific
    55. Methodology
    56. Appendix
    57. Raw Data File


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