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Virtual Reality Ecosystem

LG Uplus Heads Telco Alliance with Qualcomm, Aiming to Deliver Shot in Arm for AR and VR Content

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Report Summary:

September 2020 saw the launch of the Global XR Content Telco Alliance, a major industry collaboration aimed at developing 5G XR content. Headed by LG Uplus, other members include carriers KDDI, China Telecom, Bell Canada, Qualcomm and content studios. What are its strengths and weaknesses, and can it help drive the market for both XR content and hardware?

Table of Contents

  1. Global XR Content Telco Alliance
  2. Our Take

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How do you make a return on the large investments into mobile infrastructure required for 5G? How do you meet consumers requirements for a better service whilst being sensitive to price changes? And how do vendors present their value proposition to gaining a worthwhile share of the market?

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