tv_streaming_platformsTV Streaming Platforms

Ask the author
Author: David Watkins
Publication Date: Mar 18 2021
Pages: 9
 Report Type: Insight, Word

Related Reports

TV Streaming Platforms

The Complexities of the Multi-Device Connected TV Household



Available to Clients Only

This report is available to Strategy Analytics clients only. You can see the benefits of becoming a client here.

Already a client, login to download this report.
Login

To discuss pricing options please contact our sales representative.
Contact Us

Report Summary:

Households are purchasing and owning ever more connected TV devices, as our quarterly updates demonstrate. Many service providers, content players, apps developers and advertisers are also keen to understand how to assess the CTV device population and its impact on user choice and behaviour as they evolve. This Insight discusses an approach to modelling connected TV ownership and identifies issues for further research.
Table of Contents

Introduction
Multiple Device Ownership
Questions of Usage
Issues for Further Research

Exhibits:
Connected TV Devices Installed - UK, 2020
CTV Device Ownership and Households - UK, 2020
Households Using TV Streaming Platforms - UK, 2020
TV Streaming Platforms - UK Household Penetration 2009-21
Households Using TV Streaming Platforms in the UK

For more information about our services please contact us or email support@strategyanalytics.com
Buyer Research

Xiaomi a Premium Brand for UK Smartphone Buyers?

Find out more

Service Subscription

  • Access this report as part of a service subscription
  • Benefits of a service subscription:
    • Access to industry leading analysts
    • Both current and historical repository of research
    • Timely updates to forecasts, market share, market sizing, and trendsEtc.

Contact Sales

Let's talk

Now you know a little about us, get in touch and tell us what your business problem is.
Name:
Email:
Telephone:
Country:
Inquiry / Message:
Change the CAPTCHA codeSpeak the CAPTCHA code
 

please enter captcha from left