Western European shipments of Connected TV Devices increased by 15% in Q3 2020 following a spike in demand for Smart TVs and another quarter of strong sales of digital media streamers. The number of connected TV devices in use across the region has now reached more than 250 million, a 7% increase on the same period last year. Samsung accounts for 24% of devices in use followed by Sony on 16% and LG on 11%.
This report provides quarterly shipment and installed base vendor shares for Western Europe across the four Connected TV Device categories of Smart TVs, Smart Blu-ray players, IP-enabled Game Consoles and Digital Media Streamers. The report also provides market shares by operating system for Smart TVs and the wider Connected TV landscape. It is a valuable tool for all stakeholders who want to track the Connected TV Device footprint of the world's major Consumer Electronics brands.
Publication Date November 2020
Next update of this report due to be published in February 2021