tv_streaming_platformsTV Streaming Platforms

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Author: David Watkins
Co Authors: Edouard Bouffenie, Chirag Upadhyay
Publication Date: Mar 10 2021
Pages: 15
Report Type: Metrics, Excel
TV Streaming Platforms

North America TV Streaming Platform and Vendor Market Share : Q4 2020



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Report Summary:

North American shipments of Connected TV devices reached a record 111 million units in 2020 following a 13% surge during Q4. Shipment growth in 2020 was at its highest level for six years as demand for smart TVs and media streaming players climbed sharply. Locked down consumers sought comfort in big screen entertainment and the additional injection of fiscal stimulus checks in the US resulted in millions of consumers upgrading their existing TVs or buying additional sets to cater for the viewing needs of multiple family members. The pandemic induced lockdown also resulted in a surge in screen time for video and TV particularly with regards to time spent watching subscription streaming services such as Netflix and Disney+. Millions of households signed up to a video streaming service for the first time during lockdown. This added further motivation to upgrade and adopt new connected TV devices in order to access those services.

 

Core Report Coverage

 

Products: Smart TVs, Game Consoles and Digital Media Streamers

 

Metrics: Quarterly Unit Shipments and Installed Base by Vendor and Operating System

 

Vendors covered: Amazon, Apple, Changhong, Google, Haier, Hisense, Insignia, Konka, LG, Microsoft, Nintendo, Panasonic, Philips, Roku, Samsung, Sharp, Skyworth, Sony, TCL, Toshiba, Vizio, Xiaomi, Others.

 

Operating Systems/Streaming Platforms covered: Android TV, Firefox TV OS, Fire TV OS, Google Cast, Microsoft Xbox, Roku TV OS, Sony PlayStation, Tizen, tvOS, WebOS, Others.

 

  Publication Date   March 2021

 

Next update of this report due to be published in June 2021


Table of Contents

1. Title
2. Contents
3. Introduction
4. Analysis
5. Charts
6. Pivot Table
7. Platform Shares
8. Vendor Shares
9. Smart TV
10. Game Consoles
11. Digital Media Streamer
12. Definitions
13. Methodology
14. Contacts
15. Flatfile
 

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