Growing consumer demand for mobile video has increased pressure on mobile networks, particularly during live events. LTE Broadcast is the only available technology option that is economically viable to alleviate the problem. Despite most operators’ cautious approach due to weak handset support, especially the absence of Apple, they should embrace the technology and also convince handset vendors the business opportunities opening up to them.
1. Executive Summary 3
2. Status Update 4
3. Demand for Mobile Video Putting Pressure on Networks 6
3.1 Lack of alternatives to handle live events 8
3.2 Upgrading to LTE Broadcast pays off 8
4. Use & Business Cases for LTE Broadcast 9
5. Seeding the Market for LTE-Broadcast Devices 12
5.1 Weak Handset support 12
5.2 LTE Broadcast Alliance to shore up device support 12
6. Recommendations 14
6.1 For mobile operators 14
6.2 For handset vendors 14
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