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Can China's Success In Mobile Live Video Streaming Be Replicated?

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Report Summary:

Although mobile live video streaming only emerged in 2015, following the service launches of Periscope and Meerkat, it has gained tremendous momentum, particularly in China. Close to two-thirds of the world’s mobile live video users are in China, and generate 90% of mobile live streaming revenue globally. Will mobile live streaming catch on to the same extent outside China? This Insight, accompanies Strategy Analytics’ quantitative forecast of the mobile live video market, and analyses the factors that drive the market growth, looks into the different monetisation models, and projects the market development trends in the next five years.

Table of Contents

China Leads the Way  3

Live Streaming Beyond China  5

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