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Global Mobile Media Forecast



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Report Summary:

Globally, Strategy Analytics predicts combined consumer and advertiser spend on mobile media (which includes handset browsing, social networking, applications, games, music, video, TV, ringtones, wallpapers and alerts, including associated data traffic) will almost double from nearly $93 billion at the end of 2010 to just under $180 billion by 2015, at a 14% CAGR.

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5G

How do you make a return on the large investments into mobile infrastructure required for 5G? How do you meet consumers requirements for a better service whilst being sensitive to price changes? And how do vendors present their value proposition to gaining a worthwhile share of the market?

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