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Author: Josh Martin


Publication Date: Apr 17 2015


Pages: 6

Report Type: Insight, Word



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 Travel Apps

The Apple Watch: Turning Travel Apps into An Essential Differentiator




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Report Summary:

On Friday April 10, Apple Watch pre-orders commenced and within minutes it sold out. While not the first wearable on the market – Apple has again captured the imagination of consumers – and created a new industry with actual users. The immediate success of the Apple Watch is a clear and firm indication that developers of all types must take heed of the new device and consider supporting Apple’s newest venture. The impact and need for support will certainly be disproportionate across various vertical markets with Travel being heavily influenced by the device. In order to fully understand the broad impact, as well as the impact on Travel we have created a scorecard evaluating the expected impact of the Apple Watch on various markets as well as its impact on the overall market as well as its unique impact on travel.


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