Author: Josh Martin


Publication Date: Aug 05 2015


Pages: 7


Report Type: Data Table, Excel



 Travel Apps

App Usage Tracker - July2015




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Report Summary:

The July Travel Usage Tracker highlights trends in the travel category by measuring usage leveraging our opt-in AppOptix 2,000+ person US panel of iOS and Android panelists. Applications have been tied to their in-store category and then harmonized across platforms to ensure adequate comparison. This report looks at sessions (number of times an app is used) and minutes of use (minutes that app is in the foreground).


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