App UseApp Use

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Author: Barry Gilbert
Publication Date: Sep 12 2018
Pages: 3
Report Type: Report, Word
App Use

The Games We Play, and Which Genders Are Playing Them



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Report Summary:

Mobile users spend more time on games than on any other type of application. That being said, not all genres appeal equally. This report draws on the latest data from AppOptix to showcase which gaming categories were the most popular in Q2 2018, and highlights differences in the gaming genre preferences between men and women.
Table of Contents

  • Why This Matters?
  • Top Performers
  • Gender Preferences
  • Final Analysis

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