Author: Barry Gilbert


Publication Date: Aug 30 2019


Pages: 3


Report Type: Insight, Word



 App Use

How Smartphone Characteristics Influence Data Consumption




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Report Summary:

This Optix Insight explores characteristics that influence the consumers' consumption of data on their smartphones.  Specific elements, such as device price tier, screen size, Android version, and brand were analyzed and data presented that illustrates the impact of these characteristics have on overall data consumption.      


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