App UseApp Use

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Author: Barry Gilbert
Publication Date: Dec 22 2017
Pages: 3
Report Type: Report, Word

Related Reports

App Use

Amazon Echo vs. Google Home: A Demographics Analysis

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Report Summary:

Amazon’s Echo and Google Home have been battling it out for home automation supremacy, but little has been published on the differences in buyer profiles/demographics. This report documents the differences between each product’s app users, including gender, marital status, age range, household income, ethnicity, and education. 

Table of Contents

Why This Matters?
User Demographics Data
  - Gender
  - Marital Status
  - Age range
  - Household Income
  - Ethnicity
  - Education level
Questions for Consideration

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