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Author: David Macqueen

Publication Date: Aug 31 2012

Pages: 5

Report Type: Insight, Word

 Application Insights

Category Share Tracker 2Q12 The great category shake-up

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Report Summary:

As the number of apps available continues to grow the ability for users to discover apps, developers to find success, and for app stores to manage inventory becomes a challenge. One way in which stores are hoping to improve this situation is with the addition and alteration of app categories. However, more work is needed.

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