Author: Kevin Nolan


Publication Date: Oct 31 2014


Pages: 4


Report Type: Insight, Word



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 Application Insights

Can Microsoft finally get developers excited about Windows Phone




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Report Summary:

Premier app developer support for Windows is still nearly non-existent. In late 2013 it seemed that Microsoft had finally made strides by earning a much delayed release of Instagram but the move failed to entice other developers to support the platform. Consequently, the Windows Phone app strategy continues to languish – and it could bring the entire product line down with it. Through the use of AppTRAX, Strategy Analytics proprietary research mechanism, we can identify which top apps/developers Windows should be targeting.


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