Application Insights

3Q15 Business Model by App Category Tracker - In-App Purchase & Subscription Vary Widely between Categories & Regions

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Report Summary:

How do apps generate revenue? Increasingly it is through in-app purchases and subscriptions revenue. But we know this varies by app category and by region. This tracker is meant to provide guidance as to how various app categories are generating revenue in different regions across the globe.

This tracker cover iPhone, iPad and Google Play

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