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Author: David Macqueen


Publication Date: Feb 05 2015


Pages: 7

Report Type: Data Table, Excel



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Report Summary:

In-app advertising continues to grow, and Strategy Analytics expect the market to generate $11.8 Bn revenues in 2021. Despite an increasing number of ads appearing inside apps, including more video ads, revenue growth will not keep pace as average CPMs decline in the long term.


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