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Author: David Macqueen


Publication Date: Oct 31 2014


Pages: 12

Report Type: Data Table, Excel



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Mobile Apps Category Forecast 2008-2018




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Report Summary:

Strategy Analytics forecasts global total apps revenues of $33.7B in 2014 to reach just over $60B in 2018. This forecasts divides that market between 18 different categories (including games, entertainment, business, utilities and so on). Revenues and downloads are split by device type (tablet and smartphone) and by store (Apple App Store, Google Play, others).

Table of Contents

  • Definitions
  • Methodology
  • Conclusions
  • Overall Category Share
  • Total Revenue by Category
  • Total Downloads by Category
  • iOS Category Revenue
  • iOS Category Volume
  • Google Play Category Revenue
  • Google Play Category Volume
  • Others Category Revenue
  • Others Category Volume

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