Digital_MediaTV & Media

TV & Media

U..S. Pay TV and Video Subscriber Update - 2Q 2018

Report Summary:

While overall pay TV subscriber numbers have stabilized somewhat in the U.S. over the past several quarters, the same cannot be said for those of legacy pay TV (cable, satellite, IPTV). 2Q 2018 was not particularly kind to legacy pay TV providers as they lost nearly as many subscribers (-973K) as in the prior two quarters combined (-1.16M). In 2Q 2018, total legacy pay TV subscriptions fell to 87.05M, down 3.6% YoY. Offsetting these subscriber losses was the vMVPD segment which grew by 868K subscribers in 2Q 2018. This Insight examines the state of the U.S. pay TV market as of 2Q 2018

Table of Contents

I. U.S. Pay TV Subscriptions
II. U.S. Satellite TV Subscriptions
III. U.S. Cable TV Subscriptions
IV. U.S. IPTV Subscriptions
V. U.S. vMVPD Subscriptions
VI. Top Ten U.S. Pay TV Providers
VII. Key Takaways

Exhibit 1: The Changing Definition of Pay TV
Exhibit 2: U.S. Pay TV Subscribers, Forecast vs. Actual
Exhibit 3: U.S. Pay TV Subscribers, by Segment (in Millions)
Exhibit 4: U.S. Satellite TV Subscribers, by Provider (in Millions)
Exhibit 5: U.S. Cable TV Subscribers, by Provider (in Millions)
Exhibit 6: U.S. IPTV TV Subscribers, by Provider (in Millions)
Exhibit 7: U.S. vMVPD Subscribers, by Provider (in Millions)
Exhibit 8: Top 10 Pay TV Providers

For more information about our services please contact us or email


  • This report is available for individual purchase.
  • US and global visitors can buy this report for $1399.
  • UK visitors will be charged £1000.
    Add a one hour briefing with an expert Analyst $1000 ( £820 for UK visitors). This briefing will be scheduled at a mutually convenient time and provide both further depth and clarity on the report topic. A Q&A session will be included.

Service Subscription

  • Access this report as part of a service subscription
  • Benefits of a service subscription:
    • Access to industry leading analysts
    • Both current and historical repository of research
    • Timely updates to forecasts, market share, market sizing, and trendsEtc.

Let's talk

Now you know a little about us, get in touch and tell us what your business problem is.
Inquiry / Message:

please enter captcha from left