Author: Michael Goodman


Publication Date: Aug 06 2018


Pages: 15


Report Type: Report, Word



 TV & Media

TV’s Transformation: A Unified TV and Video Market Perspective




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Report Summary:

With all the reports about the growth of OTT video and the demise of linear TV it is understandable for legacy pay TV providers and programmers to feel some level of anxiety. There is no doubt consumer viewing patterns are changing as a result of the growth of broadband (fixed and mobile) and connected devices, As a result, companies are trying to figure out the correct business model as long-standing relationships between studios, programmers and pay TV providers are in flux. Despite all this uncertainty there is one certainty – video revenues will continue to grow. This report provides a unique, unified perspective on the global TV and video revenue landscape, offering clients the ability to assess the relative importance of multiple segments, business models and regions within one demand model.



Table of Contents

I.   Global TV and Video Subscription and Ad Revenue
II.  North American TV and Video Subscription and Ad Revenue
III. Western European TV and Video Subscription and Ad Revenue
IV. Asia Pacific TV and Video Subscription and Ad Revenue
V.  Conclusion


Exhibit 1: Legacy and Next Generation TV and Video Products & Services
Exhibit 2: Total TV and Video Revenue (2012 – 2022)
Exhibit 3: Global TV and Video Subscription and Ad Revenue, Total and Growth (2017 – 2022)
Exhibit 4: North American TV and Video Revenue (2012 – 2022)
Exhibit 5: North American TV and Video Subscription and Ad Revenue, Total and Growth (2017 – 2022)
Exhibit 6: Western European TV and Video Revenue (2012 – 2022)
Exhibit 7: Western European TV and Video Subscription and Ad Revenue, Total and Growth (2017 – 2022)
Exhibit 8: Asia Pacific TV and Video Revenue (2012 – 2022)
Exhibit 9: Asia Pacific TV and Video Subscription and Ad Revenue, Total and Growth (2017 – 2022)


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