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Does Netflix Have an Issue with Content?

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Report Summary:

While Netflix continues to dominate the SVOD marketplace it cannot become complacent. Strategy Analytics Consumer Sentiment Analysis shows that a portion of Netflix subscriber base is unhappy with it content library. This report examines what is driving this dissatisfaction.
Table of Contents

I.     Netflix U.S. Subscriber Growth Slowing
II.    Driving Netflix Dissatisfaction
III.   Binge Watching: Curse or Blessing?
IV.   Conclusion

Exhibit 1 - Estimated Content Spend, by SVOD Service
Exhibit 2 - Netflix Share of TV Households (U.S)
Exhibit 3 - Drivers of Dissatisfaction - Netflix
Exhibit 4 - Content Issues - Netflix

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