Author: Jason Blackwell

Publication Date: Oct 06 2010

Report Type: Video

 TV & Media

Defining the 3DTV market opportunity Video Presentation

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Report Summary:

This 3DTV briefing, held during the recent IBC in Amsterdam, reveals brand new consumer research about propensity to buy, what people want to watch at home, and factors that could hold back the growth of 3D television. New research from Strategy Analytics' partners at D. I. S. Consulting about purchase intentions in the production sector casts further light on market prospects, while Brian Lenz at BSkyB explains why the UK Pay TV provider is convinced customers want 3DTV and that there is a business opportunity.

This briefing is produced by Videonet and is available at Registration is required. Videonet is the leading source of independent news and analysis about post-convergence television with a strong focus on the philosophy, business models and technology behind connected TV and hybrid broadcast broadband, the next generation user experience, multi-screen TV, on-demand, advanced advertising, the connected home and all video processing and delivery from headend to home. Videonet publishes weekly newsletters, show dailies, video interviews with leading operator executives, webcasts and industry reports.

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