Digital_MediaTV & Media

TV & Media

Amazon has Big Aspirations with Twitch Acquisition

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Report Summary:

First revealed in August, Amazon has completed its $970 million acquisition of Twitch. This acquisition marks the second largest investment by Amazon, trailing only its acquisition of Zappos and further underscores Amazons intention to be a dominate player in the media industry. This Strategy Analytics Insight examines the rationale behind this acquisition and its implications on the media industry.

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