Digital_MediaTV & Media

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Author: Michael Goodman
Publication Date: Nov 30 2021
Pages: 17
Report Type: Metrics, Excel
TV & Media

SVOD Service Benchmarking (Q1 2016 - Q3 2021)

Report Summary:

Amazon Prime Video is Top SVOD Service in Q3 2021 with 5.04M Net Adds

Strategy Analytics' VOD Service Performance Benchmarking Report analyzes quarterly subscribers, monthly active user (MAU), and revenue trends for 34 SVOD services. Services added to the tracker in in Q2 2021 include Foxtel NOW, Kayo Sport, and Binge. Also new is revenue for Tencent Video, Crunchyroll, and HUB+.

Global SVOD services tracked added 34.45M subscribers in Q3 2021, to reach 1,059.98B. Leading the way was Amazon Prime Video with 5.04M net adds, YouTube Premium/Music (5.00M), and Netflix (4.38M). With 213.56M subscribers, Netflix is still the largest single SVOD service by a comfortable margin, however with 183.0M subscribers across Disney+, Hulu, and ESPN+, Disney is nipping at Netflix heels.

Table of Contents

Subscribers, by SVOD Service
Net Gain, by SVOD Service
% Share Subs, by SVOD Service
Revenue, by SVOD Service
Net Rev. Gain, by SVOD Service
% Share Rev. by SVOD Service
ARPU, by SVOD Service
SVOD Subs., by Parent Company
SVOD Revenue, by Parent Company
Share Rev., by Parent Company
Exchange Rate
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