Digital_MediaTV & Media

TV & Media

OTT Video Service Benchmarking (Q1 2016 - Q4 2020)

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Report Summary:

With 21M Net Adds in Q4 2020 Disney+ Continues to Roll

Strategy Analytics' VOD Service Performance Benchmarking Report analyzes quarterly subscribers, monthly active user (MAU), and revenue trends for 34 publicly traded SVOD and AVOD services.

Global SVOD subscriptions passed 877M in Q4 2020, up 8.1% QoQ, among SVOD services tracked. Disney+ (21.2M), HBO MAX (8.6M), and Netflix (8.5M)  combined to account for over half (58%) of new SVOD subscribers in Q4 2020, among SVOD services tracked. Combined Disney services (Disney+, Hulu, Hulu = Live TV, ESPN+) accounted for 39% of new SVOD subscribers.

Table of Contents

Subscribers, by SVOD Service
Net Gain, by SVOD Service
% Share Subs, by SVOD Service
Revenue, by SVOD Service
Net Rev. Gain, by SVOD Service
% Share Rev. by SVOD Service
ARPU, by SVOD Service
SVOD Subs., by Parent Company
SVOD Revenue, by Parent Company
Share Rev., by Parent Company
MAUs, by AVOD Service
Net Gain MAUs, by AVOD Service
% Share MAUs, by AVOD Service
Quarterly Rev., by AVOD Service
Net Rev. Gain, by AVOD Service
Exchange Rate
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