Author: Michael Goodman


Co Author: Brice Longnos


Publication Date: Apr 13 2018


Pages: 65


Report Type: Report, Word



 TV & Media

How Operators Can Capture a Share of the $700 Billion Global Video Market




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Report Summary:

Huawei has engaged Strategy Analytics as a partner in the preparation of this report to highlight new opportunities for telecoms operators sparked by the emergence and proliferation of the Internet. New forms of video content distribution open the market for companies not originally part of the video ecosystem.  Telecoms operators in particular have established themselves as IPTV service providers and must now also embrace vertical video markets beyond consumer video.

This report examines the scale of this opportunity and evaluates platform vendors who can assist them in capturing part of this $700B opportunity.



Table of Contents

1.      Executive Summary

2.      The Video Ecosystem: Industry Overview

3.      Consumer Video

3.1     Distribution Channels Are Changed By OTT

3.2     Mobile Devices Expand the Market

3.3     Ubiquitous IP Makes FMC a Trend

4.      Vertical Video

4.1     Video Surveillance

4.2     Communications

4.3     eLearning

5.      Vendor Analysis

5.1     Cisco

5.2     Ericsson

5.3     Nokia

5.4     BAMTech Media

5.5     AWS Elemental

5.6     Kaltura

5.7     Huawei Technologies

6.      Competitive Analysis

6.1     Fixed-Mobile Convergence & Vertical Video Coverage

6.2     Openness and Innovation

6.3     Virtualization

6.4     Vendor Scoring

7.      Summary and Recommendations

8.      How Can We Help You?


Exhibit 1: Video Ecosystem

Exhibit 2: Global Revenue from Consumer Video

Exhibit 3: Consumer Video Marketplace

Exhibit 4: Consumer Internet Video Traffic Forecast by Region

Exhibit 5: Emerging Consumer Video Ecosystem

Exhibit 6: Revenue from Consumer Video – Traditional vs. OTT Distribution

Exhibit 7: Adoption of Mobile Video

Exhibit 8: Multi-Screen is a Core Part of Subscription Video

Exhibit 9: Share of Peak Internet Traffic – North America

Exhibit 10: Consumer Internet Video Traffic Forecast by Network Type

Exhibit 11: Enterprise Video Marketplace

Exhibit 12: Revenue from Vertical (Enterprise) Video

Exhibit 13: Global Revenue – Video Surveillance

Exhibit 14: Leading Security Vendors by Category

Exhibit 15: Teleconferencing Revenue Forecast

Exhibit 16: Smartphone Video Call Accounts by Region

Exhibit 17: eLearning Revenue

Exhibit 18: Cisco Networking and Security Capabilities

Exhibit 19: Cisco’s Virtualized Video Processing (V2P)

Exhibit 20: Cisco’s Converged Cable Access Platform (CCAP)

Exhibit 21: Cisco’s IPTV Head-End Sample Architecture

Exhibit 22: Cisco Security System

Exhibit 23: Ericsson Platform Overview

Exhibit 24: Ericsson MediaFirst TV

Exhibit 25: Ericsson Video and Storage Processing Platform

Exhibit 26: Ericsson MediaFirst Video Processing

Exhibit 27: BAM Tech - Entertainment Focus

Exhibit 28: AWS Elemental Workflow

Exhibit 29: AWS Elemental Live Video Processing Platform

Exhibit 30: AWS Elemental Server

Exhibit 31: AWS Elemental Statmux Content Delivery Optimisation

Exhibit 32: AWS Elemental Cloud PaaS

Exhibit 33: AWS Elemental Video Network Management System

Exhibit 34: AWS Video Components and Workflow

Exhibit 35: Kaltura Lecture Capture Video Application

Exhibit 36: Huawei Envision Video Platform




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