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TV & Media

Can PlayStation Vue Successfully Capture a Share of the Pay TV Pie?

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Report Summary:

On March 18th, Sony Network Entertainment and Sony Computer Entertainment announced the launch of PlayStation Vue, an over-the-top (OTT) subscription TV service available on the PlayStation 4 (PS4) and PlayStation 3 (PS3). At first look PlayStation Vue seems to be a pale imitation of fixed network subscription TV service offered by Comcast (Xfinity), Verizon (FiOS), Dish Network and other pay TV providers in the U.S., however, further examination shows a service that, while not perfect, does have unique advantages compared to its fixed network competition. This Report examines the strengths and weaknesses of PlayStation Vue and its potential impact on the future of subscription TV.
Table of Contents

  • 1 Executive Summary
  • 2 Sony Introduces the PlayStation Vue
  • 3 Pricing
  • 4 Programming
    • 4.1 Channel Line-ups
    • 4.2 High Definition (HD)
    • 4.3 On-Demand
  • 5 The Addressable Market for PlayStation Vue
    • 5.1 The Balance Sheet Advantage
  • 6 Regulatory Environment
  • 7 Marketing
  • 8 Where Does PlayStation Vue Go From Here?
    • 8.1 International Expansion
  • 9 Conclusions and Recommendations
    • 9.1 Conclusions
    • 9.2 Recommendations

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