Apple became the world’s largest wearables vendor by volume in Q1 2017, capturing 57% smartwatch market share and overtaking Fitbit for the first time since Q3 2015. Apple watch revenues grew a highest ever 77% YoY during the quarter as ASPs rose slightly due to a stronger mix of Series 2 models. Our series of recurring quarterly vendor insight reports covers specific wearables OEMs individually and can be used by hardware vendors, component suppliers, operators, software developers, content developers and other stakeholders to track recent developments and strategies of major wearables players.
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