Analysis: Fitnessband Vendor Marketshare Trends for Q4 2019

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Report Summary:

Global fitnessband shipments accelerated in the fourth quarter of 2019. The Xiaomi Mi Band 4 was hugely popular and again boosted the entire category. Fitbit lost ground, while Samsung and Huawei gained momentum. Buyers of fitnessbands remain very price-sensitive, and there is emerging demand for affordable fitness trackers among younger children and teenagers.

Table of Contents

1. Executive Summary
2. Global Fitness Band Market
3. Vendor Analysis
4. Long Term View

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