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VALUE SHARE: Global Fitness Band Revenue and ASP by Vendor by Price Tier : Q4 2016



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Report Summary:

Global fitness band industry revenues rose to US$954 million during Q4 2016, as Garmin overtook Samsung this quarter. Fitbit again maintained top position as the largest vendor by revenue and the market remains a duopoly situation between Fitbit and Xiaomi and the high and low ends respectively.  This report tracks quarterly global fitness band shipments, wholesale pricing,  and revenues for the major vendors starting from Q1 2016. Global fitness band vendor market share by price-tier, and global revenue-share tracking by PRICE-TIER, for all major vendors are also included. This report is a vital tool for monitoring the financial health and tiered market share of leading brands such as Fitbit, Xiaomi, Jawbone, Misfit and others.


Table of Contents

1. Title
2. Contents
3. Analysis
4. Fitness Band Value Metrics
5. Fitness Band Value Share
6. Q4 2016 by Price-tier
7. Q3 2016 by Price-tier
8. Q2 2016 by Price-tier
9. Q1 2016 by Price-tier
10. Definitions
11. Methodology
12. Contacts
13. Pivot Table
14. Flatfile

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