Global fitnessband industry revenues fell -33% YoY in Q1 2021. Weak demand across China, Covid headwinds, and a trend toward smartwatches caused the downturn. Not even Xiaomi's popular Mi Band 5 could arrest the slump. Our deep report tracks global fitnessband shipments, wholesale pricing, and revenues by major vendors by PRICE-TIER from 2016 to Q1 2021.
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