Fitbit held its position as the #1 fitness band vendor globally in Q2 2016 on record sales that were markedly stronger in Europe. While Xiaomi remained in the #2 slot, Q2 2016 sales slipped, with many consumers holding out for the MiBand 2 offering a display and heartrate sensor. While Misfit leads the chasing pack, together these two vendors took more than 3 out of every 4 fitness bands sold worldwide in Q2. Our report tracks global fitness band volume and share by hardware vendor by quarter by region. It can be used by device makers, component suppliers, operators, software developers and other stakeholders to determine the size of the fitness band market worldwide.
Table of Contents
1. Title
2. Contents
3. Analysis
4. Global
5. North America
6. Western Europe
7. Asia Pacific
8. Central & Latin America
9. Central & Eastern Europe
10. Africa Middle East
11. Definitions
12. Methodology
13. Contacts