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Connected Computing Devices

Tablet Vendor & OS, Unit & Value Market Share by Region: Q1 2023 Results



Report Summary:

The economic slowdown combined with the post-COVID lull in product demand brought the tablet market down to pre-pandemic territory at 33.4 million units, down -19% year-on-year. Apple and Samsung led in market share but were not immune from low demand globally. Smaller vendors in China gained some ground at the expense of Huawei's smaller footprint as economic activity picks up in the wake of relaxed COVID restrictions. This report contains finalized quarterly tablet shipments, values, and average selling prices (ASPs) by major vendor and by operating system from Q1 2010 through Q1 2023 with forecasts until Q4 2024. Platforms covered include iOS/iPadOS, Android, Windows, Chrome, and HarmonyOS.


Table of Contents

1. Title
2. Contents
3. Executive Summary - Tablet Market Falls -19% in Q1 2023 to Pre-Pandemic Territory
4. Analysis
5. Charts
6. Pivot Table
7. Data - Quarterly Vendor Global Tablet Shipments and Market Value
8. Data - Vendor Tablet Shipments and Market Value by Region in Latest Quarter
9. Data - Quarterly Vendor Tablet Shipments and Market Value by Region
10. Data - Quarterly Vendor Tablet Average Selling Price (ASP)
11. Data - Vendor Tablet Shipments and Market Value by Operating System in Latest Quarter
12. Data - Quarterly Tablet Shipments and Market Value by Operating System
13. Data - Quarterly Tablet Shipments and Market Value by Region
14. Definitions
15. Methodology
16. Country Coverage
17. Contacts
18. Flat File

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