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Smartphones

Q4 '15: Apple: iPhone Shipments Plateau



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Report Summary:

Apple iPhone shipments slowed dramatically in the final quarter of 2015, growing zero percent YoY, its lowest ever rate. The iPhone phablet boom is over and growth is plateauing. What will Apple do next?


Table of Contents

1. Introduction
2. Analysis
3. Charts & Data
4. Conclusions & Recommendations
5. Contacts

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