OPPO maintained the fifth largest smartphone vendor in Q2 2019. While the smartphone shipment volume declined -1% YoY, OPPO’s smartphone wholesale revenue grew a robust +15% YoY this quarter. OPPO’s brand refreshment and portfolio uplift paid dividends. OPPO is now facing mounting pressure from Huawei in home market. Overseas expansion is critical for OPPO’s performance in 2019.
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