Author: Boris Metodiev

Publication Date: Aug 05 2019

Pages: 7

Report Type: Insight, Word


Q2 '19: Sony: Mobile Business Disappearing

Available to Clients Only

This report is available to Strategy Analytics clients only.

Become a Client

Strategy Analytics is a leader in supporting companies across the planning lifecycle through a range of research solutions. Please contact us to learn more about the benefits of becoming a client.
Contact Us

Report Summary:

Sony’s downward spiral continued as shipments fell to their lowest level in nine years during Q2 2019. The company has lost marketshare in all regions globally, and effectively has positions only in Asia and Europe. New devices, like Xperia 1, are receiving good feedback and hold some hope for regaining traction, but will that be enough to stabilize Sony’s deteriorating situation? 

Table of Contents

1. Introduction
2. Financial Analysis
3. Shipments Analysis
4. Conclusions & Recommendations
5. Contacts

For more information about our services please contact us or email