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Smartphones

Q1’17: Apple: Soft iPhone Shipments, China Remain Weak



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Report Summary:

Apple posted a soft quarter and iPhone shipment declined annually in Q1 2017. While the healthy demand of bigger screen iPhone 7 Plus drove up iPhone wholesale APS, the vendor’s profitability hurt by foreign exchange fluctuations, higher cost of key components, as well as higher operating costs. China remained weak mainly due to intensified competition from local OEMs.


Table of Contents

1. Executive Summary
2. Key Trend Analysis
3. Quarterly Charts
4. Conclusion
5. Analyst Contacts

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