How Many Smartphones Will Pepsi Sell?

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Report Summary:

Pepsi, a 120-year-old soda company, is gearing up to launch a range of Pepsi-branded smartphones and accessories in China in the coming months. Why is Pepsi doing this? How many will it ship worldwide in 2016? How will Coke react? Will Pepsi succeed, or follow in the failed smartphone footsteps of Amazon, Kodak and many others?
Table of Contents

1. Introduction
2. Analysis
3. Pepsi Forecasts
4. Conclusions & Recommendations
5. Contacts

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